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Strategies, Opportunities, and Challenges in Mitigating Employee Emotional Burnout in a Struggling Industry and their Significance for Industry Revival

DOI : https://doi.org/10.36349/easjebm.2025.v08i04.004
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Abstract: This research paper explores the strategies, opportunities, and challenges associated with mitigating employee emotional burnout in struggling industries, emphasizing its significance for industry revival. The study begins by defining emotional burnout and its detrimental effects on employee well-being and organizational performance, particularly in "sick industries" characterized by financial instability, outdated practices, and poor working conditions. Through a comprehensive analysis, the research identifies practical strategies for preventing burnout, including organizational diagnostics, employee-centric leadership, workload redesign, mental health support, and the integration of technology. It highlights the potential for burnout prevention to serve as a catalyst for productivity, cultural transformation, talent retention, and innovation. However, the study also addresses significant challenges such as financial constraints, resistance to change, high employee turnover, and underdeveloped mental health infrastructure that hinder effective implementation. The findings underscore the necessity of a holistic approach that prioritizes emotional well-being as a core business strategy, advocating for systemic changes that foster a supportive work environment. Ultimately, the paper argues that addressing emotional burnout is not only a moral obligation but a strategic imperative for revitalizing struggling industries, paving the way for sustainable growth and enhanced employee engagement.

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Dr. Afroza Begum

Lecturer, Dept. of Pharmacology and Therapeutics, Shaheed Monsur Ali Medical College & Hospital, Uttara, Dhaka-1230, Bangladesh

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