This study aims to describe and analyze the implementation of e-procurement in procuring goods and services and identify supporting factors and obstacles based on the East Java Governor's Regulation. The research was conducted at the Regional Coordinating Agency for Government and Development (Bakorwil) III Malang. The data analysis technique in this research uses qualitative descriptive analysis. The research findings show that implementing policies based on Governor Regulation No. 61 of 2021 concerning using electronic systems for procuring goods and services in Bakorwil III Malang still has several obstacles. From the communication aspect, socialization has not been carried out thoroughly with all personnel, so policy information has not been conveyed properly. Human resources have understood the procurement process, but policy implementation requires the support of all personnel. Leadership commitment has not been firm in encouraging policy implementation, as seen from the absence of an official memorandum and related SOPs. Supporting factors include skilled human resources and adequate facilities, while obstacles include lack of socialization, internal communication, and constraints on electronic storefronts. Policy implementers are expected to conduct socialization and training, make SOPs and internal affirmations, and manage electronic storefronts to improve the implementation of goods and services procurement policies in Bakorwil III Malang.