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Investigation on Youth Internet Consumption Status and College Students’ Personal Financial Awareness in the New Consumption Era

DOI : https://doi.org/10.36349/easjecs.2021.v04i04.001
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With the development of Internet technology and the diversification of payment methods, new Internet consumption patterns such as network credit have been favored by contemporary college students. Although “Ant Credit Pay” represent the number of Internet financial products affect the consumer behavior of college students, there also have potential risks behind the prosperous Internet consumption of college students. From the perspective of universities, this research project will observe the current formation of college students’ consumption outlook under the influence of the Internet celebrity economy, explore how college students cultivate a correct consumer outlook, and propose feasible solutions to existing problems based on actual investigations. The research provides a reference to better guide college students to establish a correct consumption idea and strengthen their financial awareness. This has important enlightenment and reference significance for ideological and political education in colleges and universities.

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Dr. Afroza Begum

Lecturer, Dept. of Pharmacology and Therapeutics, Shaheed Monsur Ali Medical College & Hospital, Uttara, Dhaka-1230, Bangladesh

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